In real life, word of mouth is critical for dental practices. After all, hearing someone you know mention how much they enjoyed their experience with a local practice goes a long way toward convincing you to make your own appointment. The same factors apply online. Reputation management means taking steps to earn reviews, foster positive… Read more »
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The Value of Reputation Management for Dentists
What is reputation management? Well, simply put, this is the process of ensuring users can find valuable information about other’s opinions regarding your services and practice, from online reviews to an active and engaging social media presence. Not only does this help gain new business for your office, but MDPM Dental Marketing will explain how… Read more »
Handling Social Media For A Dental Practice In Transition
Starting a dental practice from scratch means choosing your own branding and logo, and creating a marketing plan to attract new patients and help your office thrive. But what if you’re a dentist buying an existing dental practice? This transitional phase offers a number of different challenges. How do you preserve the current patient base… Read more »
Local SEO Strategies For Dentists
When you look for a new business, do you just visit their location and walk in the door? Do you pick up a phone book and see what’s around? No, you don’t. No one does! Now, we use a search engine to see what’s in our area, and we make a decision rather quickly based… Read more »
Dental Marketing for Dental Specialists
When MDPM Dental Marketing works with a dentist, we create a marketing plan based on the service they provide and the patients they treat. Although many of our clients are general dentists, offering many of the same treatments and procedures for residents of their community, we also work with specialists. We know how to create… Read more »
Updating Your Online Presence as Your Dental Practice Grows
When we help a client with an organic SEO strategy and online marketing plan for their dental practice, the goal is to create long-term growth and achieve better positioning on a search engine results page (SERP). As a dental practice grows and thrives, the time may come when opening the doors of a second location… Read more »
How Do I Rebrand An Existing Dental Practice?
We don’t just help dentists across the country build a brand-new practice, we also assist those purchasing an existing one. When you start anew at an existing practice, transitioning it to a new brand may seem overwhelming. Fortunately, MDPM Dental Marketing understands, and will assist you through every step of this process, including creating a… Read more »
Designing Your New Brand
Have you ever visited a company’s site and found yourself shocked at how out-of-date the overall esthetic was? What was once modern and sleek can become outdated and cumbersome in a short amount of time. This is why we often urge our clients to consider rebranding and making serious changes to their dental websites after… Read more »
Will Google’s SERP Changes Affect Your Online Visibility?
Thanks to a recent update to both paid and organic search results, Google’s search engine results pages (SERPs) have taken on a different look for desktop users. While some of these changes are cosmetic, they can add a new level of detail to the links provided in response to different queries. This is far from… Read more »
We Can Help You Do More With Your Social Media Activity
With our focus on organic SEO, we can help you increase your visibility online, and attract more patients to your practice. While your website and the content you share play a big role in a smart digital marketing strategy, you can rely on more than just your website to reach people. You can safely assume… Read more »