When you look for a new business, do you just visit their location and walk in the door? Do you pick up a phone book and see what’s around? No, you don’t. No one does! Now, we use a search engine to see what’s in our area, and we make a decision rather quickly based… Read more »
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Dental Marketing for Dental Specialists
When MDPM Dental Marketing works with a dentist, we create a marketing plan based on the service they provide and the patients they treat. Although many of our clients are general dentists, offering many of the same treatments and procedures for residents of their community, we also work with specialists. We know how to create… Read more »
Updating Your Online Presence as Your Dental Practice Grows
When we help a client with an organic SEO strategy and online marketing plan for their dental practice, the goal is to create long-term growth and achieve better positioning on a search engine results page (SERP). As a dental practice grows and thrives, the time may come when opening the doors of a second location… Read more »
How Do I Rebrand An Existing Dental Practice?
We don’t just help dentists across the country build a brand-new practice, we also assist those purchasing an existing one. When you start anew at an existing practice, transitioning it to a new brand may seem overwhelming. Fortunately, MDPM Dental Marketing understands, and will assist you through every step of this process, including creating a… Read more »
Designing Your New Brand
Have you ever visited a company’s site and found yourself shocked at how out-of-date the overall esthetic was? What was once modern and sleek can become outdated and cumbersome in a short amount of time. This is why we often urge our clients to consider rebranding and making serious changes to their dental websites after… Read more »
Will Google’s SERP Changes Affect Your Online Visibility?
Thanks to a recent update to both paid and organic search results, Google’s search engine results pages (SERPs) have taken on a different look for desktop users. While some of these changes are cosmetic, they can add a new level of detail to the links provided in response to different queries. This is far from… Read more »
We Can Help You Do More With Your Social Media Activity
With our focus on organic SEO, we can help you increase your visibility online, and attract more patients to your practice. While your website and the content you share play a big role in a smart digital marketing strategy, you can rely on more than just your website to reach people. You can safely assume… Read more »
How Does A Google Broad Core Update Affect Your SEO?
Will you be affected by Google’s latest broad core algorithm update? Earlier this month, the search engine announced that it was implementing another one of its algorithm updates, one that can affect all search results and topics. This is not a change in response to a specific issue, or one that is meant to correct… Read more »
Making Instagram Part Of Your Content Marketing Strategy
Have you considered Instagram’s potential for helping you attract more patients to your dental practice? For many people, this social platform is a way to share photos and videos, as well as a way to keep up with others. With that said, Instagram’s popularity, particularly with younger users, has made it an attractive outlet for… Read more »
Reputation Management
Almost 90% of shoppers research options online before making a buying decision. That means that no matter how a potential patient finds you (referral from an existing patient, Google search, insurance database, or other avenues), he or she will look in 3-5 places before choosing to call your office to get information or – hopefully… Read more »