We know more than anyone about the sheer amount of work that goes into creating a dental website that not only looks great but provides a boost in search engine optimization (SEO). However, shifts in design trends and updates to search engine algorithms means that, on average, a website has a shelf life of about three years before major designs are in order. MDPM Dental Marketing knows how to update your website to ensure it continues to communicate well with Google, provide a positive user experience, and boost SEO with a mobile-friendly design. In today’s blog, we’re going to talk about the benefits of an update and how we approach the process of redesigning your homepage and web content.
In real life, word of mouth is critical for dental practices. After all, hearing someone you know mention how much they enjoyed their experience with a local practice goes a long way toward convincing you to make your own appointment. The same factors apply online. Reputation management means taking steps to earn reviews, foster positive interactions online, and make sure people can easily find the information they need to schedule an appointment. One crucial aspect of this process is setting up and maintaining a Google My Business (GMB) page. In today’s blog, MDPM Dental Marketing explains the importance of a GMB page for reputation management and SEO.
While templated websites are cheap, they don’t offer a dental practice the wide array of benefits that a custom one does. In today’s blog, MDPM Dental Marketing is walking you through the process of planning, designing, and completing a custom dental website. We’re going to look at the additional options we can build in, including payment portals. With a new website, you put your best face forward online, and you also have a chance to improve your SEO at the same time. Find out why you should consider a custom dental website!
A dental website is often the first impression potential patients gain from your practice and the services you provide. This means making a great first impression doesn’t just require an attractive website, but one that loads quickly and stays live! So, you need one that can stand against common cyber threats. Even if you’re a small practice serving a small community, that doesn’t mean you’re not vulnerable to the same web threats facing larger businesses in your area. Fortunately, MDPM Dental Marketing understands the importance of a secure website, and our builders take care to make sure sensitive information for both and your patients is protected, all while fitting in your budget!
A custom dental website not only looks great and offers optimal user experience (UX), but also provides an opportunity for us to build in SEO-rich content. But what goes into designing and creating your custom website? How much involvement will you have, and what steps do we take to ensure each webpage reflects your unique approach to dentistry? In today’s blog, MDPM Dental Marketing outlines each step of the design process, from the initial interview to your custom dental website’s debut.
If you’ve ever binged a show on a streaming platform, you’ve likely seen more than one commercial for a company offering attractive websites for small businesses or individuals. They tout the simplicity of the process, and the slick final result. However, these are template websites. At MDPM Dental Marketing, our team does not offer templates, but instead creates custom options for our small business clients that provide a number of benefits, including better search engine optimization for popular sites like Google, Bing and Yahoo. Why should you consider a custom option for your dental practice? Well, we have a number of reasons!
How are you? I hope you are well and that you, your family, and your team are healthy.
Is your office open or preparing to open? It’s time to get the word out on when you’ll see patients and how you’ll keep them (and your team) safe.
To do this, we’ve created a COVID-19 Reopening Plan that can be 100% personalized for your practice. Ask us about this kit!
What is reputation management? Well, simply put, this is the process of ensuring users can find valuable information about other’s opinions regarding your services and practice, from online reviews to an active and engaging social media presence. Not only does this help gain new business for your office, but MDPM Dental Marketing will explain how reputation management also helps improve your SEO!
How are you doing? How’s your family and your team?
As I said last week, now is the time to talk about the solution instead of the problem. Is your website set up for helping you serve patients now? How will that translate to the “new normal” once your practice reopens. Today, we’re examining 4 tools we can add to your website to transform it from an informational resource to a tool you and your team can use to best serve your patients.
How are you doing? How’s your family and your team?
This week brought more of the same. As always, if there’s anything we can help you with, please don’t hesitate to reach out so we can keep things moving forward.
Speaking of moving forward, NOW is the time to prepare for the future, specifically reopening your practice. Although we don’t know when that’s going to happen, I believe that it’s time to talk about the solution instead of the problem. Let’s set your practice up for success.