To kick off the New Year, make it a goal to ensure that your dental practice is utilizing Search Engine Optimization (SEO) to the fullest extent possible. Similar to updating and revitalizing your website as technology and user experience opportunities evolve, you need to stay up-to-date with advances in utilizing search engines as key marketing tools. As a dental practice with a localized patient base, you want your website to be one of the firsts to come up when someone is searching for a new oral healthcare professional. This is where SEO helps. In today’s blog, MDPM Dental Marketing discusses how you can use Search Engine Optimization to drive up your business.
As the year comes to a close, now is a great time to take a close look at your dental practice to see what changes may need to be implemented before 2022 begins. That includes assessing your vendors to make sure you’re getting the most from these extra services! In today’s blog, MDPM Dental Marketing discusses this process and how we can help!
With the end of 2021 around the corner, you’re likely looking to shake things up and make changes to help your practice grow in 2022. At MDPM Dental Marketing, we’re thinking about the same thing! Which is why we have an array of interactive features we would love to incorporate into your dental website, or make part of your website overhaul!
As a dental practice, reputation management is crucial. You want people to find positive information and reviews about your office, which encourages them to make an appointment. But what happens when someone leaves a negative review, or if a negative post always comes up when people Google your dental practice? MDPM Dental Marketing has a few tips for combating negative reviews in a positive way!
Your dental practice needs a custom website and an organic SEO plan to improve discoverability and reach new people. But you also need to be active on social networks, including Facebook, Google My Business, and even Instagram and Twitter. In today’s blog, MDPM Dental Marketing explains how these help you connect with patients and attract new clients, and how we can help you manage your pages with ease!
When was your current dental website created? With the rapid changes in Google’s industry standards, and the changing expectations for user experience (UX) and integrated features, you need a new website at least once every three to five years to keep up. In today’s blog, MDPM Dental Marketing is talking about how we created a new site for our client Columbia Dental and Orthodontics, and how we can update your pages with interactive features and more!
Along with a good UX and integrated map platforms and mobile-first designs, a successful dental website means each page needs original copy. A focus on new and original content, and not duplicated content, could help your SEO and allow people in your community to discover you easily online. In today’s blog, MDPM Dental Marketing discusses the benefits of a marketing plan that includes custom copy, and how we provide this as part of our monthly SEO plans.
About once every three years, you should consider updating your dental website. After all, the latest in UX (user experience) and Google standards change from year-to-year, and a regular refresh could keep you from falling behind and help your content reach potential patients in your community. In today’s blog, MDPM Dental Marketing is looking at the refresh we’ve provided for Brighton Family Dental Group, LLP, as well as the new features we could add to your site too.
Your dental marketing consists of much more than social media, but also the content of your website and your SEO strategy. For dental practices, completing this work could be done internally, or through contract positions from different companies for each part of the marketing strategy. However, to streamline the process and obtain a more focused approach, MDPM Dental Marketing recommends working with a single company with a focus on original content and organic SEO.
2021 looked like the end of the pandemic, but now many cities are deciding whether to shut down again in light of the Delta variant’s spread. In light of this uncertainty, you may need to make some major changes to your marketing plan before 2022. In today’s blog, MDPM Dental Marketing discusses how we help offices reach their patients, and what can be done to bring in new patients even amidst a continuing pandemic!