Category: Uncategorized

Client Feature: Family Dental Corner

Friday is our holiday season! That’s because every Friday we get ourselves in the giving mood. We want to give a shout out to one of our amazing clients each week, because we’re so fortunate to be able to work with so many outstanding dentist offices from across the country. This week, we’re giving a… Read more »

Planning Your Marketing Calendar? Check the Actual Calendar

It’s easy to make planning for marketing and social media content strategy a lot more difficult than it needs to be. You can over analyze data and hunt for some sort of optimized trend to point you in the right direction, or you can just look at the calendar. The seasons of the year dictate… Read more »

How Does Color Impact Your Website?

Pantone just announced their 2018 Color of the Year! This year the honor goes to Ultra Violet 18-3838. This got us thinking about the ways that color and shade can influence your design’s mood. The color schemes of a pediatric dentist’s and a periodontist’s website should vary significantly, and for very good reasons. How does… Read more »

How Do You Gain Local Authenticity?

We talk a lot about local SEO in our blog. While maintaining an accurate NAP and staying competitive in the local 3-pack are essential, they aren’t all there is to local SEO. You also need to stay, well, local! Gaining local authenticity can make you recognizable as a member of your community and make your practice… Read more »

How Should You Handle Negative Reviews?

As a dentist and as a business owner, you need reviews and testimonials to tell potential clients why they should select you. However, that doesn’t mean every piece of feedback you receive will be positive. Hubspot recently featured a blog where 57 professionals offered advice on dealing with negative feedback. So, what does MDPM Consulting recommend… Read more »

Make 2017 The Year You Embrace Mobile

What changes are your practice in store for in 2017? Whether updating the equipment in your office or adding new team members, a new year means a perfect opportunity to improve your practice. What about mobile? Do you have a responsive, mobile-friendly website? If not, you could be hurting your rankings. We suggest making 2017… Read more »

What Content Works?

At MDPM Consulting, we understand the link between quality content and search engine optimization (SEO). Taking the time to provide a regular flow of quality content can help improve your reputation, attract leads, and improve your website rankings. However, if you don’t take the time to notice what content is working and what is not,… Read more »

Encourage Resolutions At Your Practice!

We’re finally in a new year! For most of us, 2016 was not the best year on record. However, we believe in embracing each new year with optimism. We also believe each new year offers unique marketing opportunities for dental practices, which is why we suggest you encourage resolutions at your practice.

4 Reasons You Need An Active Social Media Presence

As a dentist and owner of a practice, you have a lot on your plate. In many cases, reaching out to patients online via social media is neglected. We understand why this happens, as all too often people simply don’t realize the importance of maintaining an active social media presence. However, by engaging with your… Read more »

Color And Web Design: What You Need To Know

Rarely is a patient first introduced to you at your office itself. Most of the time a patient will check out your website first. Therefore, your website content and designs can say a lot about you and your services. For example, the colors you choose can be a window into the type of environment you… Read more »