Month: February 2019

Using Social Media Activity To Influence Your SEO

Is it really possible to boost your website’s SEO without making direct changes to the site? You can find exciting opportunities to improve your online visibility by making better use of your profiles on different social media accounts. These accounts give you new spaces to promote your practice, and help people feel more connected to… Read more »

Mobile-Friendly Sites Can Enjoy Better Google Rankings

What does it mean to have a site that is mobile-friendly? Simply put, you should have your webpage set up to work well for people when they access it through a mobile device like their smartphone, or a tablet. This can offer site visitors a better experience on a popular platform, which is why mobile-friendliness… Read more »

Is it Time to Outsource Your Social Media Management?

You’re probably well aware that your business needs to use social media. Social media consists of many free platforms that you can use to brand your business and communicate with customers and clients. Why wouldn’t you take advantage? However, once you sit down to really evaluate how you’re going to use social media, it becomes… Read more »

The Presence Of Thin Content May Hurt Your SEO

How is “thin content” a problem for your website, and what can you do about it? The term refers to content on your page that does little to nothing for the people who encounter it, or to content that is recognized by Google as offering little to no value. That could be because the content… Read more »

Client Feature: Dr. Truong and Viva Dental

Happy Saturday to all! That’s right, we’ve reached the end of the week once again, which means it’s time for a client feature. We get to work with incredible dentists from around the nation, and it’s our privilege to give one of them a shout out each week. This week, we’re giving a nod to… Read more »

Using Instagram To Boost Your Social Media Marketing Efforts

If you want to extend your online marketing efforts, make sure you are present on social media, and using your accounts effectively. Social media activity allows you to reach more people, but it can also help strengthen bonds between your practice, and your current patients. Your Instagram account can help you promote yourself, but it… Read more »

Taking Advantage Of Smart Website Optimization Strategies

If you want to make sure your online marketing efforts have real value for your practice, you need to be aware that some approaches to website development and management offer more SEO advantages than others. The right website optimization strategies can involve technical details, which make your links more appealing on Google results pages, and… Read more »

Respond to Google Reviews from Google Maps Desktop

Social tools and online review platforms give you an easy-to-use channel for communicating with customers and clients. You can receive direct feedback and use that feedback to inform your business practices. This tool makes it easier to communicate, but it also creates an obligation for you as the business owner. You need to respond to… Read more »

Should Site Content Be Made For People, Or Search Engines?

Your website content helps you extend your reach online, and connect with more people. To be effective, your content should be as visible as possible, which calls for higher rankings on Google and other search engines. With that in mind, is the right approach to focus on potential visitors, or on making your work as… Read more »

Client Feature: Valentine’s Day Love

It’s Friday, and ardent followers of this blog know what that means: It’s time for another shout out! We have the great pleasure of working on behalf of amazing dentists from across the country. Each Friday, we like to show our clients a little love on the blog with a client feature. Of course, this… Read more »