Is your current website a mess? As a dental office, your prospective patients pay attention to your design, and if you are not putting the best version of yourself forward, you could be missing out on their business. Before they even set foot into your office, give them a reason to choose you as their new dentist with an elegant website. In the digital age, you want to be sure that your web presence fits with your product.
With our team of digital marketing experts at MDPM Dental Marketing in Dallas, TX, you have the opportunity to give your prospective patients a view into who you are as a dentist. From general oral health professionals to specialized surgeons, your new patients want to know that their experience with you will be clean, tidy, and friendly. By placing those values into your new website, you help them to understand how important cleanliness is to your office. Your website is like a tour of your office, so take pride in how new clients view you with a crisp new website for your dental practice. Read More
Recent breakthroughs in AI technology have opened up new possibilities in how websites are created, and how they are able to engage with visitors. Better algorithms and improvements in generative text have even started to change how we look for information and services online! Between the changes we have seen and the ones we can expect to see in the near future, is it time for you to rethink how you present your dental practice online?
MDPM Dental Marketing has supported dentists throughout the country for many years. We continue to keep up with changing SEO trends and technology so that our clients continue to have the right support. Google continues to be vital to digital marketing success, and as recently as March of this year, they made updates to their algorithm to prioritize original and authentic websites. In other words, practices that try to take a fast track with generic sites and AI-produced page content are at risk of downgrades that keep them from reaching anyone. We are protecting our clients against this kind of limitation by providing authentic, relevant, and engaging content on websites that are custom-built to best reflect your practice. Read More
You want your patients to receive a friendly welcome, and you want them to feel at ease when they are in your waiting room. After all, poor treatment upon arrival can leave people with a lower opinion of your services before you even have a chance to care for them! What you should realize is that a would-be patient’s first impression of you can form before they set foot in your office. If someone finds you online but feels less than impressed by your website, you are less likely to see that digital visit turn into a real one. You can also leave people with the wrong idea about your practice and services because your website, while in better condition, is not a good extension of who you are or the type of care that you like to provide.
MDPM Dental Marketing works closely with dental offices to create websites that truly suit them. Personalized sites provide more freedom to design something that truly feels right for you. It also allows us to make sure you benefit from modern site features that help your pages look and run better. Site design and maintenance are just part of our overall commitment to your SEO marketing—we can provide ongoing support to help you expand your reach and bring more patients to your office! Read More
The end of 2022 is arriving, and the start of the new year is upon us. As you look back on the successes and frustrations that your dental practice faced in these past twelve months, you may want to look at what your online presence did—or did not—do to help you grow. With the right approach to search engine optimization (SEO), website management, and digital marketing, you can make your services easier for people in your area to find. However, when you are not keeping up with online marketing trends and best practices, you can effectively shrink from view while competing offices become more prominently placed in search engine results pages (SERPs).
If you want 2023 to be a year where your dental practice grows, take a look at what you can do to better represent yourself online. With the help of MDPM Dental Marketing, your digital outreach can change for the better, making it easier for potential patients to find you. We provide a comprehensive approach to support for this kind of marketing. You can count on us for website development and updates, online support, and even content creation for both your site and your social media spaces. We can also help you make smart use of changing trends and technology to update your site in ways that make it more useful for new and existing patients. Read More
Websites help businesses of all kinds reach more people in their area. A well-made site can also provide information on what they do and what makes them worth visiting while having an appealing, modern design. MDPM Consulting provides comprehensive support when it comes to dental marketing. One important element of this concerns what information you provide on your website. As we work with you, we can help you understand how to best communicate your services and any specialties you offer, and we can help you make sure people who are interested in what you do can find you. Our strategies combine website development and maintenance, the production of original content, and additional support through technical and paid SEO, social media marketing, and general brand management. With these different forms of support in place, you can expand your reach and start making appointments with more people in your area! Read More
There’s no way around it: your dental practice needs to have a custom website. Moreover, it must adhere to ever-evolving best practices and should be updated regularly. Not only should your website include helpful information about your practice and the services you offer, but it must also be easy-to-use and appear aesthetically pleasing to your visitors. At MDPM Dental Marketing, we understand that it is difficult to balance maintaining the quality of care you provide to patients while also working on your website. We are here to help you with all aspects of your digital marketing, but we also believe that it is crucial for you to grasp why a custom website is essential for your ongoing success. This is why today’s blog discusses the importance of having a custom website and the benefits it can provide to your dental practice.
While templated websites are cheap, they don’t offer a dental practice the wide array of benefits that a custom one does. In today’s blog, MDPM Dental Marketing is walking you through the process of planning, designing, and completing a custom dental website. We’re going to look at the additional options we can build in, including payment portals. With a new website, you put your best face forward online, and you also have a chance to improve your SEO at the same time. Find out why you should consider a custom dental website!
A custom dental website not only looks great and offers optimal user experience (UX), but also provides an opportunity for us to build in SEO-rich content. But what goes into designing and creating your custom website? How much involvement will you have, and what steps do we take to ensure each webpage reflects your unique approach to dentistry? In today’s blog, MDPM Dental Marketing outlines each step of the design process, from the initial interview to your custom dental website’s debut.
How often do you give up when visiting a website? We’ve grown accustomed to fast loading speeds and as such, have high expectations for our web browsing experience. Even as a dentist, your dental website’s ability to load quickly easily impacts your ability to convert people searching for services online into patients in your office. You want low bounce rates, fast speeds, and seamless mobile usability, and MDPM Dental Marketing takes these factors into account when we design responsive websites for our clients. With Google Page Speed Insights and Web Page Test, our team makes sure your site loads quickly on any device, which is a vital component of UX (user experience), SEO (search engine optimization), and online marketing for dentists!
When we help a client with an organic SEO strategy and online marketing plan for their dental practice, the goal is to create long-term growth and achieve better positioning on a search engine results page (SERP). As a dental practice grows and thrives, the time may come when opening the doors of a second location for your dental practice is the right business move. While opening a second location is definitely a cause for celebration, you also need to think about your current marketing plan. What should change when you have multiple dental offices to see patients? How do you alter your dental SEO tactics to help both practices grow and attract new patients?
It all starts with a call to learn about you, your practice, and your goals. At MDPM, we want you to feel like we’re an extension of your office – your marketing arm, if you will. Drop us a line, and let’s get started!
Reaching More Patients With Quality SEO
When you decided that you wanted to study dentistry, what drew you to it? We are willing to take a guess in that it probably had more to do with…