It’s Friday, so we’re back at it again with another client feature! We feel so lucky to get to work with some of the finest dentists in the country, so naturally we want to shine a spotlight on them when we can. You may recognize the name in this week’s shoutout. We’ve highlighted Dr. Saxonburg’s practice before, as we just had the privilege of redesigning the dentist’s website. However, this week we wanted to focus on a more specific aspect of our client’s approach. In addition to the main website, Dr. Saxonburg also has a microsite. Here’s what that means and why it’s important. Read More
Social Media Builds Awareness, Not SEO
If your business relies on a website (and let’s face it, who’s doesn’t in 2018?), then you’ve got to be tuned into search engine optimization. You need the infrastructure of your website to stay in tip-top shape so that search engines like Google show your business to those who are looking for it. A useful, easy-on-the-eyes website is part of your overall web presence, and so are social media channels. Free platforms like Facebook and Instagram contribute to your branding and presence, but not your SEO rankings. Does that make them less valuable or important? No. Here’s why: Read More
Client Feature: Saxonburg Dental Care
It’s Friday, which means we’re just hours away from a three-day weekend, AND we’ve got another client feature! As a consulting company, we try to share our knowledge and skills in any way we can. Whether it’s the technical expertise that goes into designing a website, or the experiential know-how that comes from working with so many amazing dental practices, we want to help others grow. This week’s feature is a new client of ours that we quickly helped with a brand new website. It’s time to get to know Saxonburg Dental Care! Read More
Creating A Plan For Your Social Media Activity
Are you taking advantage of your social media presence to connect with patients, and reach new people in your area? You might be surprised at how effective the right posts can be when it comes to supporting your practice. We have clients who make the most of their social networking efforts by letting us (and their patients) know how things are going at their practice. When you give people the opportunity to feel connected, they can feel more attached to your practice, and more comfortable recommending you to others. We can help you understand how the right social media posts, at the right time, can lead to beneficial results! Read More
Client Feature: Dr. Marr
Another Friday means another client feature! We’re only as good as the incredible dental practices we get to work with, so we’re honored to be able to shout out one of our fantastic clients each week. This week’s client feature was named as one of the best dentists in Dallas by D Magazine in 2017 and 2018. We want to celebrate this fact (and talk about how celebrating your achievements can help patients find you online) by diving a little deeper into the story behind Dr. Marr and her practice, Pediatric Dental Care at Casa Linda. Read More
What To Expect From The New Facebook Business Page Template
Your Facebook Business Page gives you another opportunity to be found by potential patients, and it gives you more opportunities to communicate with the people who already visit you. When your page is well-maintained, and you take care to share engaging, useful content, you can rely on social media to help you grow your practice. Facebook recently alerted users to an impending change to the Facebook Business Page template. When this change occurs, the services you can display. If you have trouble dedicating time and energy to your online activities, any change can be frustrating. Fortunately, we can help you make sure that your website, and your social media activity, are effective tools for supporting your practice. Read More
Client Feature: Calcagno Family And Cosmetic Dentistry
It’s Friday once again! That means it’s time for us to shine a light on one of our clients and give them a little love. We have the honor of working with excellent dental practices from around the country, so it’s exciting when we get to see these businesses thrive and grow. We want to help you share your story and service with your community, and the best way to do that is by sharing that story with us! Today’s client feature does an excellent job of keeping us (and their community) updated on happenings and events at the practice through social media channels. Say hello to Calcagno Family and Cosmetic Dentistry! Read More
Client Feature: Dr. Bonura and Silver Smiles
It’s Friday, which means it’s time for us to turn a spotlight on one of our clients. We love helping clients grow their practices and keep their schedules full. We get to work with so many wonderful dentists, and we want more people to get to experience their great services! This week, we’re giving a shout out to a dentist who was just named one of the top kids dentists in New Mexico. Excellent service and a friendly environment help Dr. Bonura and her practice, Silver Smiles, provide an awesome experience for the residents of Silver City, NM. Read More
Improving Local SEO Efforts With Community Activity
If you want your dental practice to thrive, you should focus on ways to make yourself better known in your community. This focus on local engagement can help you build a strong reputation, and earn the trust of prospective patients. Putting efforts towards community involvement can also affect your local SEO. While it is important to produce the kind of original online content that search algorithms favor, your web presence can grow when you are more involved with matters in your area. That can be a result of online recognition from trusted organizations and groups, but it can also be as simple as keeping people updated about your community actions on social media. Read More
Encourage Google Reviews to Build Your Online Reputation
As a service-oriented business in 2018, there are few things more important than your online reputation. What people say about your dental practice on the Internet goes a long way toward helping you bring in new clients. However, a poor online reputation (or a lack of one entirely) can keep new patients away. One of the most effective ways to build your online reputation is by securing a steady stream of positive Google reviews. Google reviews help new patients find you and see your practice in a positive light. Getting patients to leave a review is easier than you’d think. Read More