Does Your Logo Design Make Sense?

does your logo make sense?It’s a question worth asking. Because if the tone of your branding does not match up with your services, then your audience could tune you out before they even realize it. Our brains are hardwired to identify certain colors and shapes with certain things, so it’s important to be sure that your logo makes sense for your work as an oral health professional. And when you need a refresh, work with a talented team of digital marketers to deliver results.

With our designers at MDPM Dental Marketing, you’ve got someone who knows patients. For over 15 years, we’ve been working with dentists, periodontists, and oral surgeons to help them connect with the people who need them, and we’re ready to help you, too. So, if you’ve been thinking about making a change to your branding, let’s talk about it.

Take a fresh look at your design. Call MDPM Dental Marketing to start your path toward a logo that makes sense for your office.

Read More

Marketing That Reaches Your Audience

audience plano txWho you market to makes a difference. Now, that dynamic is a little different for each practice, and knowing who to talk to is a real strategic advantage. You have an audience, so you want to know who that is so that you can effectively communicate with them. For an orthodontist or a friendly, local dental office, that might mean speaking directly to the moms in the area. An oral surgeon or prosthodontist needs to talk to those people directly in need of their services, so even within your field, there’s a difference in who needs your help.

At MDPM Dental Marketing, we understand audience. We know that every office is a little bit different, and every area has its own special flavor. That’s why our team always works to connect on a local level with your prospective patients, reaching them not only where they are, but how they are, too. So, if you’re tired of trying a templated solution for your dental marketing, reach out to a marketing group that truly knows your people.

Talking the right way to the right audience is key in connecting with new patients. Find out more about how generative engine optimization from MDPM Dental Marketing helps.

Read More

How E-E-A-T Plays Into SEO

e-e-a-t dallas txYour website does more than you might know. It’s not just a place for your patients to go when they want to learn a little more about you, it’s an essential part of your digital marketing strategy. While we know that social media has been the hot topic for the last few years, a consistently running blog can form a foundation for an effective online strategy. And to do that, your writers need to know how E-E-A-T plays into content creation.

Here at MDPM Dental Marketing, we’ve seen the landscape shift. For 15 years, we have worked with dentists across the country to improve SERP rankings through efficient, effective SEO practices, and we know that blogging works. So, if your current marketing company is just pushing paid ad campaign after paid ad campaign, it’s time to question their credibility. Find out more about organic web traffic measures with a trusted digital marketing team that’s specifically built for dentists.

Google looks at certain things when recommending businesses. To learn more about organic SEO, call MDPM Dental Marketing today.

Read More

Give Them Branding That Connects

reach more patients quality seo dallas txThe earliest maker’s marks started appearing nearly 5000 years ago, and branding has been a consistent part of marketing since then. But around 15 years ago, people started highlighting a new importance of effective branding, one suited for online outreach. The question is: is this approach still helpful? 

When you need to upgrade your outreach, call MDPM Dental Marketing. Our team crafts custom websites, social media images, and more, and we understand the importance of engaging branding. So, if your logo needs some work, we’re here for it.

Give your patients something to talk about. Reach out to MDPM Dental Marketing today.

Read More

Their Benefits Expire In December

dentist dallasMake sure that your patients know that. As we approach the fall months, it’s a great time to tell your patients about how dental insurance works. Their benefits most likely expire at the end of December, and it’s not too early to remind them of that. 

So, if you’ve got nothing on the schedule right now letting them know, it’s time to make a change. Our team has images at the ready to help you share this very important message with your patients and new smiles.

Don’t let them leave money on the table. Upgrade your outreach with MDPM Dental Marketing.

Read More

What’s The Website Build Process Like?

web design web buildWhen dentists start looking for a new website, they tend to have questions. After all, they’ve studied for years in order to help people improve their oral health, not to design and build effective, responsive sites. But in this current market environment, you need one in order to effectively reach people who want your services, and that means working with a web design team. And you want to know what you’re in for.

At MDPM Dental Marketing, we help oral health professionals to make a real connection with their community. We understand the value of having a quality website that directs people to your office, and we’ve worked with many providers to create quality, custom new builds. Our team also knows that people want to understand the process, and we’re here to help. Today, we’ll talk about the way a website is created, how you can help it to be a success, and when you should bring up your concerns.

A website is an extension of your office. Schedule a time to talk about the website design and build process with MDPM Dental Marketing.

Read More

Is Your Site Fully ADA Compliant?

Is Your Site Fully ADA Compliant? dallas txSometimes, people forget that there are barriers to the internet, as well. Over the last few years, there has been an increasing focus on how disabled people interact with online spaces. And while the Americans with Disabilities act doesn’t expressly mention websites, the courts have decided time and again that digital experience falls under ADA protections.

If you have questions about how ADA compliance affects your office, reach out to MDPM Dental Marketing. We understand that your website is like a digital handshake, and if you’re not able to interact with all sorts of people, then you’re missing out on some valuable smiles.

Does your site adhere to WCAG guidelines? If it’s time to make a change, call MDPM Dental Marketing.

Read More

How Does AI Search Affect Your Strategy?

ai search dallas txWhile Artificial Intelligence has certainly been on just about everyone’s radar over the last year, people may be focusing on the wrong thing. Many dentists are choosing to incorporate AI-generated content for their site’s copy, and even though it might seem speedy, it also might be ineffective. In addition, these programs can be a little loose with the truth, and as someone who works in healthcare, you need to be right all the time. But AI search is here to stay, and it’s important to know what the most popular search engines are looking to find.

Here at MDPM Dental Marketing, we know that human writers create copy that connects with other humans. Our team also understands that effective SEO in 2025 means keeping track of what Google and other search providers want to see, and that takes finding the right balance. If you’re ready to showcase your skills, start with tailored site copy that reflects who you are.

The way your patients find you is evolving. Find out more about shifts in SEO with MDPM Dental Marketing.

Read More

Showcase Who You Are

If you are struggling to make a connection online, is it because you’re coming off a bit too clinical? You want your patients to receive accurate, up-to-date information when they visit your website, but you also need them to know that you’re a beating heart and a smiling face. Finding the right balance between professionalism and accessibility can be tough, and when you fail to hit the mark, they could make their way to your competition.

We understand that making the right first impression can make all the difference. If you’re ready to upgrade your outreach, talk to our team about reaching people with effective local SEO and content written by actual humans.

Rethink your approach. Discover the advantages of quality copy from MDPM Dental Marketing.

Read More

Developing Brand Identity In 2025

brand identity dallas txMaking an impression is more important than ever. From your logo down to your font choices, your visual identity is how your patients see you. That means that if yours don’t give off that perfect feeling, they could head to one of your competitors. But how do you establish a brand identity in 2025?

The digital marketing landscape is changing, but quality design continues to speak for itself. If you’re ready to make a change, we’re here to help. With fresh new branding from MDPM Dental Marketing, you can look your best from the first glance.

Upgrade your outreach. Give us a call at (972) 781-8861 today.

Read More