Once your website is made public, all you have to do is set back and let potential patients find it…right? Maintaining a digital presence is important, as people increasingly depend on the internet as their sole resource for finding dental care. The trouble is that because so many people understand this, you can count on other practices to be present online, too. That means your website may be more difficult to find simply because others have done a better job with their SEO.
SEO—search engine optimization—refers to efforts to make your webpages more valuable to Google’s search algorithm. The right kind of SEO efforts can ensure you rank highly in relevant searches, so people who are looking for what you offer are more likely to find you. Having a website matters, but you see less value from yours when you receive low rankings. MDPM Dental Marketing provides free site audits that evaluate your appeal to search engine algorithms. The feedback we provide can help you understand why your online activity is not yielding the benefits you hoped for, and it can give you a path for making improvements. Assistance with organic and technical SEO are important, but they are just a few forms of support we provide our clients. We also provide new website builds and designs, social media support, and guidance in beneficial matters like PPC advertising and digital reputation management. Read More