Category: Reputation Management

Positive Online Reviews Can Help You Reach More People

It seems safe to assume that just about everyone likes hearing compliments. Compliments in the form of positive reviews for your dental practice can certainly be welcome – they can also help you promote your services online more effectively. The importance of good online feedback is hardly a secret. In fact, Google My Business is working to make it easier for businesses to share positive feedback, so others are more likely to encounter it. We can help you manage your reputation online so you see more of those glowing recommendations shared on Google. We can also help you with other efforts to reach current and potential patients through your website and social media, so you can enjoy more support for your practice! Read More

Relying On Social Media To Support Your Practice Online

If you feel that a social media presence holds little value for your dental practice, you can miss out on important opportunities to boost your visibility online. With the right approach to social networking, you can expand your reach, manage your practice’s reputation, and create stronger connections with your current patients. If you are unsure of how to properly use your social media accounts, or if you feel you like the necessary time to post effectively, we can help! Our clients can take advantage of a special monthly package of content, which features quality images and captions for posts, as well as a schedule of how to organize your activity online. Read More

Do Your Clients Need to Vary Their Reviews?

Savvy business owners know how valuable Google reviews can be for their business. Google reviews are a marker of trustworthiness and legitimacy. As we’ve covered before, of course you want high Google review aggregate scores. However, a negative review here and there is not the end of the world. If you haven’t already done so, you should adopt the practice of requesting that your clients leave you a Google review. It can also help your online reputation to build your review scores on other, industry-specific rating platforms as well. As your clients leave you these additional reviews, do they need to vary their content? Read More

Monitoring Changes In Online And Social Media Reviews

The posting of online reviews can potentially help your practice. After all, people in your area who find you online can see glowing comments attached. Of course, the idea of a rating attached to your name – one you feel you have little control over – can be scary. Facebook is actually removing the ratings component of its customer reviews, in favor of “recommendations.” We can help you maintain a positive reputation by monitoring changes like these, and helping you make any necessary adjustments. We can also help you by continuing to focus on Google reviews, so that your practice is more appealing to nearby people in search of dental care.  Read More

Anxious About Negative Google Reviews? Relax

No business wants to hear that its customer or client has had a negative experience. It’s easy to look at a negative experience as a failure. However, no business has a spotless record. You’re allowed to make mistakes and grow from them. When that negativity manifests itself as a negative Google review on your business page, you may start to feel anxious. However, worry not. Negative Google reviews aren’t going to destroy your SEO or your reputation. In fact, negative reviews present an opportunity to grow. Read More

Encourage Google Reviews to Build Your Online Reputation

As a service-oriented business in 2018, there are few things more important than your online reputation. What people say about your dental practice on the Internet goes a long way toward helping you bring in new clients. However, a poor online reputation (or a lack of one entirely) can keep new patients away. One of the most effective ways to build your online reputation is by securing a steady stream of positive Google reviews. Google reviews help new patients find you and see your practice in a positive light. Getting patients to leave a review is easier than you’d think. Read More

Helping You Maintain A Good Reputation Online

When people perform a search online for local dental care, they can find more than just a practice name and address. When a possible new patient finds you through Google, or another search engine, they can find online reviews that may affect their perception of you. Some may decide to peruse patient comments, while others may simply focus on an overall score associated with you and your practice. This can also be an issue for your social media, as your customer score can be easily viewed on your Facebook page. This can be a concern if you have negative reviews, or fake reviews, hurting your overall score. With that said, our reputation management strategies can help you keep your practice in good standing, and help you encourage patients to leave positive feedback online. This can mean that when people look for dental care, they can find positive information about you alongside your location and hours!  Read More

How Do I Handle A Negative Review About My Practice?

While you may take a meticulous approach to managing the experience of each of your patients, negative reviews about your practice will still happen. Even the most proactive dental practices still have to address online criticism. And make no mistake, you should address it. Managing your online reputation is so important to the health of your practice. At this point, people trust an aggregate of positive online reviews almost as much as they trust first-hand reviews, so ignoring this facet of your business isn’t an option. Here’s how you can handle a negative review about your practice. Read More