Why You Need Consistent NAP Information!


What is NAP? Name, address, and phone number, basically the important contact information for your dental practice. However, some offices aren’t aware that they have conflicting NAP information out there. Staying consistent is crucial for your SEO and the success of your online marketing plan.

Name, Address, and Phone Number

When a person visits your website, and is interested in scheduling an appointment, you should make sure your contact information is easy to find, either at the bottom of your homepage or on your contact page. Your name, phone number, and address should be consistent on these pages.

Social Media and Google My Business

One reason for consistent information is the fact that Google will pull the information from your website for your Google My Business page. Should you find discrepancies between your website and your Google My Business page, you can claim your page and make corrections. In addition, take a look at your social media and make sure your NAP details are correct. Often, a practice may change their address or number and neglect to make these changes on social media or on Google My Business. Put yourself in a potential patient’s she’s: After Googling a dentist in the community, you find that there are different numbers depending on where you look. Would you try them all, or simply move on to another doctor?

We can Help!

We can make sure all details are correct across your website, microsite, and social media pages. We can help you claim and edit your Google My Business page and maintain your social media pages. If you have any questions, or if you’re interested in redesigning your site or simply relocating it so you can enjoy better and more personalized customer service, then please contact our team today. We’re ready to help you enjoy an improved marketing experience in 2018!

Would you like to learn more about maintaining your dental website? Ready to help expand your online marketing plan and help your practice grow? We can help! Then contact us today and let us help! Send an email to MDPM Consulting at info@mdpmconsulting.com, or give us a call at 972-781-8861!