It’s Friday once again! That means it’s time for us to shine a light on one of our clients and give them a little love. We have the honor of working with excellent dental practices from around the country, so it’s exciting when we get to see these businesses thrive and grow. We want to help you share your story and service with your community, and the best way to do that is by sharing that story with us! Today’s client feature does an excellent job of keeping us (and their community) updated on happenings and events at the practice through social media channels. Say hello to Calcagno Family and Cosmetic Dentistry!
Calcagno Family and Cosmetic Dentistry Utilizes Social Media to Take Patients Inside
One thing that most great dental practices have in common is a commitment to patient experience. Of course you want to provide excellent and precise care. You also want your patients to feel comfortable and encouraged to take their oral health into their own hands. Dr. Calcagno’s practice uses social media to share the personality of its staff with current patients and potential new patients. By showcasing their office and team members, they create an environment that is less clinical and more comfortable.
Priming Your Patients for Their Visit Helps Everything Go Smoothly
Another added benefit of Calcagno’s strong social presence is that it removes elements of uncertainty or surprise. When your patients see what the office looks like beforehand, or they’re introduced to the staff that will see them during their visit, they’ll feel comfortable during their visit. This is the first step in gaining trust and credibility with patients — two qualities that are vital for a long-standing relationship.
Let MDPM Help You Introduce Yourself to Patients New and Old with Social Media
Dr. Calcagno’s willingness to embrace social media has allowed her practice to grow and thrive. At MDPM Consulting, we’re happy to provide you with strategy and content creation services that can help your practice attract more patients. You can learn about all of our creative services by contacting the MDPM Consulting office in Dallas, TX at 972-781-8861.