Lions and tigers and bears, oh my! Technology is not as intimidating as wild animals, and neither is dental marketing. On the contrary, with a good safari guide, you’ll  enjoy the hunt and the trophies.

Today I want to talk with you about RSS feeds. You’ve probably seen that little orange icon and wondered, What’s that orange thing?

It’s the RSS icon.

What the heck is an RSS icon, and why should a dentist care? Let me explain.

• RSS stands for really simple syndication.
• An RSS feed provides an alert when new content is added to a blog or website.
• Anyone can add an RSS feed to their Yahoo, Google, or other homepage, or they can bookmark the feed for quick access.
• To subscribe to an RSS feed for a blog or website you like, look for the orange icon, click it, and follow the instructions.

Pretty simple, huh?

Let’s take it a step further. After all, you have a doctorate degree. You like learning! Read More