While I was looking around on Facebook, I noticed that one of my clients recently opened a new office (congratulations!!!). Beautiful photos were published on their Facebook page. I wondered, did they know that MDPM offers press releases, and that we should write a blog with a photo rotation? We could even help with the event planning by putting a calendar alert on Facebook, or send out an email alert to all of their patients. Then again, was another vendor doing these things for them? Maybe. Maybe not.
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Aligning Generosity with Dental Marketing
Have you heard the term Generation G? It’s the marketing strategy that experts claim is highly effective in our faltering economy. Generation G stands for generosity and giving. The philosophy is, a business should show that it is interested an involved, loyal to the community that supports it. To a dentist, this type of marketing involves volunteering.
Wait Until You See This!!
This week’s guest blog is by dental consultant Dr. Mayer Levitt of Jodena Consulting. A former dentist himself, Mayer has helped tons of dental practices achieve better profits, retention, and publicity since 1989. In this blog, he discusses the use the iPad in case presentations. You can learn more ways to improve your practice by… Read more »
Get Popular: Hook Up Your Dental Practice with Google Places
Did you know that it takes a person 9 seconds to type in a Google search query? Google produces results in ~300 milliseconds. (Talk about a super highway!) Then, the user – your potential patient – chooses the website he likes best in about 15 seconds. These numbers are based on Google’s extensive research. Google… Read more »
The Dentist’s Weekend Warrior Marketing Tip
Here is a marketing idea you can implement by 10:00 Monday morning. It is virtually free, and would only take about an hour of your time to set up. The only catch is you have to act NOW! As every new school year begins, local communities hold school supply drives. A great way to get… Read more »
5 Excellent Dental Office Promotions for Dallas – Fort Worth Dentists… and a Bonus Marketing Tip for Cosmetic Dentists
Want to grow your dental practice? Online advertising—a dental website, blog, listings, optimization, and all that stuff—is essential in any modern marketing plan. You must remember, though, the Web is world-wide (thus the www). Let’s take a step back for a minute and thing about who your patients are. They’re the folks who live in… Read more »