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Building The Right Website For Your Dental Practice

Online marketing has become increasingly crucial for businesses of all sizes, in all fields. For your dental practice, the right website can give you the ability to make yourself known to people in your area searching for oral health care. It also gives you a way to “introduce” yourself to people who have been referred… Read more »

Putting The Wrong Images On Your Site Can Have Consequences

So you have a visitor to one of your webpages…what happens next? Capturing someone’s attention is important, but there is no guarantee that this person will set up an appointment with your practice just because they found your website. While you should be concerned about the quality of the content you share, you also need… Read more »

Is Your Dental Practice on Instagram?

Digital marketing is all about determining your audience and catering to it. That’s especially in a sphere like social media. Most businesses utilize at least a Facebook page as part of their social presence. However, an eMarketer report says that the average user time spent on Facebook per day is decreasing. In contrast, the average… Read more »

Is Your Website Working in Concert with Social Media?

Digital marketing is most effective when you have a strategy in place, because a strategy can guide each of the moves you make. Your digital content tactics may include social media, your website, email blasts, targeted advertising, and blogging. Each of those tactics can have its own benefit, but they should all be working to… Read more »

Optimize Your Social Media Content for Your Audience

The beautiful thing about the social media audience that you build for your brand is that it is unique. It’s an audience of real people with preferences, and when you cater to those preferences, you can engage that audience and steer them toward action. However, when you rail against those preferences, you may turn off… Read more »

Client Feature: Rodem Tree Dental

Once again we’ve arrived at Friday, a favorite around the MDPM Consulting office. Friday ranks pretty highly on most people’s lists of the best days, and why shouldn’t it? It’s the end of the work week and the start of the weekend, but for us, Friday is even more than that. Friday is the day… Read more »

Client Feature: Spring Content Fun

It’s Friday, which means on the MDPM blog we get to combine our two favorite things: awesome clients and quality content! We aspire to help the best dentists from around the country attract more clients and better serve the ones they already have. With custom content, website builds, and SEO tactics, we help our clients… Read more »

Can Facebook Pixel Help You With Your Online Marketing?

You can find tools that help you track the success of your online advertising. For instance, Facebook Pixel allows you to keep up with the impact your paid Facebook ads are having, and see how much attention for your practice’s website these ads really generate. Of course, having that information, and knowing what to do… Read more »

Client Feature: Cosmetic and Implant Dentistry of Kansas City

Another Friday means another client feature on the MDPM blog! We are fortunate enough to work with some incredible dental practices from around the country, so each Friday, we give one of these fantastic clients a shout out. This week’s spotlight goes to the Cosmetic and Implant Dentistry of Kansas City. This team was recently… Read more »

Client Feature: Dental Assistants Week

It’s Friday, which means it’s time for us to spread the love on the blog. At the end of each week, we like to give a shoutout to one of our awesome clients. We have the great fortune to work with amazing dentists from across the country. This week, we’re giving the spotlight to some… Read more »