For many practices, especially ones offering general services, a single website is enough. However, what if you have a niche specialty? One that could attract a very select type of patient looking for a very specific service? In these situations, we may recommend a special website dedicated solely to these services. You may need to think about adding a microsite!
Meet Dr. Hamidi
Dr. Rosita Hamidi is a general dentist and one of our clients. Her practice offers a variety of treatment options and procedures to patients in he Houston, TX area. In addition to a website dedicated to Smile Time Dental, she also operates a microsite. The smaller site is dedicated to her sedation services. Many people have questions about sedation and these calming solutions can help so many people, including those with severe dental anxiety. To reach out to patients interested in this subject, or concerned about discomfort, she had our team create a site dedicated to these services and her approach to them.
Will They Benefit My Practice?
Does your practice need one? Not every practice does, but many could benefit from them. For example, Dr. Calcagno in Rochester, MN, one of our first clients, operates a general dental office. She is also recognized by Invisalign as an Invisalign Preferred Provider for the many, many cases of misalignment her she’s addressed with clear aligners. With her main site, she only has so many pages to dedicate to these services. So, her new microsite allowed her to go in depth about her approach to orthodontics, and attract people interested in correct misalignment without resorting to metal braces.
We can Help!
Do you want to add a new site for one of your services, such as dental implants or perhaps cosmetic dentistry? Then give our team a call! We can sit down to decide if you benefit from a microsite and if so, what services you should focus on.
Are you interested in adding one or more microsites? We can help! We have talented graphic designers ready to help you create a unique website. Send MDPM an email at: firstname.lastname@example.org, or give us a call at 972-781-8861. Talk to MDPM Consulting today!