Search engines, like Google, Yahoo, and Bing, count blog posts as news. This means that blog posts rank higher than similar content on regular webpages. Want to be found for cosmetic dentistry in your city? One webpage won’t cut it. You can fill your blog with multiple posts per day optimized with appropriate keywords and keyword phrases, and before you know it, your listing will rise on the SERPs (search engine results pages).
2. The more domains you fill with dental content, the more effective your online marketing will be.
Having a “showcase” dental website is great, but if you want to really boost your search engine results, supplement with one or more blog websites. Search engine spiders love words and news. Dental website blogs are search engine workhorses that produce top results. They are customizable, so they look nice, and they can link to your showcase site, the website that truly reflects your practice.
3. Blogs are the new dental newsletter.
Patients and potential patients can sign up for your blog’s RSS feed or email alerts to get notified every time you post a blog. Instead of spending thousands of dollars each year on printed and mailed newsletters, save money, time, and trees. Smart dentists blog. (To supplement blog alerts, we offer tracked and targeted email blasts and enewsletters.)
4. Blogs offer sensational ROI.
With minimal investment and a low monthly maintenance and support fee, Modern Dental Practice Marketing will literally attract hundreds, or even thousands, of patients to your blog each and every month. Start-up cost is only $1199, and monthly maintenance starts at $199. Setup includes creating and personalizing the blog, a mobile version of your dental website blog, domain and domain-based email, multiple pages on the dental website blog, 8 posts to kick off your blog, search engine submission, optimization, local list submissions, RSS list submissions, Facebook and Twitter integration, team training, and more. Monthly maintenance includes 8 original, optimized, categorized blogs, with pictures, each month, as well as one proactive service call to your office for updates.
5. Blogs can fuel your social networking.
If you have a Facebook. Twitter, LinkedIn, Digg, or other social networking account that sits stagnant because you’re busy working with patients, a blog will help. We’ll hook up your blog feed to your social networking sites so that content regularly updates on your profile pages. In addition, MDPM offers team training so that your employees can learn how to effectively integrate social networking into the workday for great practice marketing.
If you have an abandoned blog or you’re ready to start a blog, call Jill at Modern Dental Practice Marketing today at 972-781-8861, or email us at firstname.lastname@example.org, and let’s discuss the next step. We’re in the business to make dentists smile!