You don’t have a lot of time to read, I know. But some newsletters are worth it. There are the big ones from magazines like Dental Products Report, Dental Economics, Modern Hygienist, and DentalTown. They’re packed with great stuff for dentists, dental administrators, dental hygienists, and just about anyone else in the dental industry. Here’s one you may not know about. One I highly recommend.
Dr. Larry Emmott is a respected and well known technology expert in the dental field. He is a featured writer for Dental Products Report and his Technology on the Rocks seminar in Sedona, Arizona is reviewed highly by attendees. If you want to keep in touch with technology in the dental industry, sign up for Dr. Emmott’s newsletter in the right sidebar of his blog site.
And the Modern Dental Practice Marketing e-newsletter will kick off in January, so stay tuned for that. Right now, you can keep up with all of our great dental marketing tips by subscribing to this blog.
We’re also proud to announce that MDPM now offers a quarterly dental practice e-newsletter called “The Wisdom Tooth.” The e-newsletter will feature a custom design for your practice, interesting dental articles, custom dental articles (practice news, specials, etc.), one poll per issue, email list management, and response data (how many people opened, took the poll, opted in, and opted out.
If you’re not the e-newsletter type or your blog has replaced your dental practice newsletter, you might be interested in Have a Blast, our email blast campaign that goes out once a week to your patients. Your weekly e-blast would include your most popular blog from the previous week, along with an invitation for readers to hook up with you online, by blog subscription or on Facebook. Like our e-newsletter, your e-blast will feature a custom design that reflects your practice brand, as well as reporting, so you can determine the program’s effectiveness.
E-news and e-blasts may seem outdated, but the new generation of these tools is practical and effective. Call Modern Dental Practice Marketing today if you’d like to learn more about our dental patient e-newsletter, “The Wisdom Tooth”, or the e-mail blast program, Have a Blast.